Coming Soon to endorsings

How endorsings work for learners

 1. EXPLORE: Browse 40+ professions. Watch sample videos from real professionals.  

2. SUBSCRIBE: £25/month for unlimited access to all content. Try free for 3 days.  

3. LEARN: Watch professionals teach and demonstrate their work. Complete projects. Build portfolio.  

4. GET ENDORSED: Apply for endorsement. Complete assessment. Get verified by working professional.  

5. GET HIRED: Join our public registry Employers search for endorsed professionals. Also personally use your endorsements for job applications.

 What Product Managers Do:

• Define product strategy and roadmap
• Work with engineering, design, marketing teams to ship features
• Analyze user data and market trends to inform decisions
• Prioritize features and manage product backlogs
• Communicate with stakeholders and present to leadership

Typical Salary: £45-75k (UK) | $90-140k (US)

Career Path: Associate PM → Product Manager → Senior PM → Group PM → Director of Product

Why This Role is AI-Resistant: Requires human judgment, stakeholder management, strategic thinking, and cross-functional leadership skills AI cannot replicate.

Endorsement Pricing: Distinguished £299

[Coming Soon: 12 professionals teaching this path]

What HR Managers Do:

• Recruit, interview, and hire talent across the organization
• Manage employee relations, conflicts, and workplace culture
• Design compensation, benefits, and performance review systems
• Ensure compliance with employment law and regulations
• Develop training programmes and career development initiatives

Typical Salary: £35-60k (UK) | $65-95k (US)

Career Path: HR Coordinator → HR Generalist → HR Manager → HR Business Partner → Director of People

Why This Role is AI-Resistant: Built entirely on human relationships, emotional intelligence, conflict resolution, and cultural understanding—fundamentally human skills.

Endorsement Pricing: Distinguished £199

[Coming Soon: 10 professionals teaching this path]

What Sales Professionals Do:

• Identify and qualify leads through research and outreach
• Build relationships with prospects and understand their needs
• Present solutions, negotiate contracts, and close deals
• Manage client accounts and identify upsell opportunities
• Collaborate with marketing and product teams on strategy

Typical Salary: £35-65k + commission (UK) | $60-120k + commission (US)

Career Path: Sales Development Rep → Account Executive → Senior AE → Sales Manager → VP Sales

Why This Role is AI-Resistant: Relationship-building, trust, persuasion, reading human emotions, and complex negotiation require human touch that AI cannot provide.

Endorsement Pricing: Distinguished £249

[Coming Soon: 15 professionals teaching this path]

What UX/UI Designers Do:

• Research user needs through interviews, surveys, and testing
• Create wireframes, prototypes, and high-fidelity designs
• Design user interfaces that are intuitive and accessible
• Collaborate with product and engineering teams
• Iterate based on user feedback and data

Typical Salary: £40-70k (UK) | $75-130k (US)

Career Path: Junior Designer → UX Designer → Senior Designer → Lead Designer → Design Director

Why This Role is AI-Resistant: Requires deep empathy, understanding human psychology, aesthetic judgment, and creative problem-solving—AI can assist but cannot replace human designers.

Endorsement Pricing: Distinguished £399

[Coming Soon: 14 professionals teaching this path]

What Project Managers Do:

• Plan project scope, timelines, budgets, and resources
• Coordinate cross-functional teams to deliver on time
• Identify risks and develop mitigation strategies
• Communicate progress to stakeholders and leadership
• Manage changes, resolve blockers, and keep teams aligned

Typical Salary: £40-65k (UK) | $70-110k (US)

Career Path: Project Coordinator → Project Manager → Senior PM → Programme Manager → PMO Director

Why This Role is AI-Resistant: Heavily reliant on stakeholder management, team motivation, conflict resolution, and adaptive leadership in unpredictable situations.

Endorsement Pricing:

Distinguished £249

[Coming Soon: 11 professionals teaching this path]

What Customer Success Managers Do:

• Onboard new customers and ensure successful product adoption
• Build relationships and serve as trusted advisor to clients
• Monitor customer health metrics and proactively address issues
• Identify expansion and upsell opportunities
• Gather feedback to inform product improvements

Typical Salary: £35-55k (UK) | $60-90k (US)

Career Path: CS Associate → CSM → Senior CSM → CS Team Lead → Director of Customer Success

Why This Role is AI-Resistant: Built on empathy, relationship management, understanding nuanced customer needs, and providing personalized guidance—fundamentally human.

Endorsement Pricing: Distinguished £199

[Coming Soon: 9 professionals teaching this path]

What Digital Marketers Do:

• Develop and execute marketing campaigns across channels (SEO, paid ads, email, social)
• Analyze campaign performance and optimize for conversions
• Create content strategies that resonate with target audiences
• Manage budgets and allocate spend across platforms
• A/B test messaging, creative, and targeting strategies

Typical Salary: £30-55k (UK) | $55-85k (US)

Career Path: Marketing Assistant → Digital Marketer → Senior Marketer → Marketing Manager → Head of Marketing

Why This Role is AI-Resistant: While AI assists with data analysis, creative strategy, brand positioning, understanding cultural trends, and storytelling remain human skills.

Endorsement Pricing: Distinguished £249

[Coming Soon: 13 professionals teaching this path]

What Data Analysts Do:

• Collect, clean, and organize data from multiple sources
• Build dashboards and reports to visualize key metrics
• Analyze trends and identify insights that inform business decisions
• Collaborate with teams to define KPIs and success metrics
• Use SQL, Python, Excel, and BI tools (Tableau, Power BI)

Typical Salary: £35-60k (UK) | $65-95k (US)

Career Path: Junior Analyst → Data Analyst → Senior Analyst → Analytics Manager → Head of Analytics

Why This Role is AI-Resistant: AI handles computation, but translating data into business insights, asking the right questions, and communicating findings require human judgment and context.

Endorsement Pricing:

Distinguished £399

[Coming Soon: 10 professionals teaching this path].

What Account Managers Do:

• Serve as primary point of contact for key client accounts
• Understand client goals and ensure their needs are met
• Coordinate internal teams to deliver client solutions
• Identify growth opportunities within existing accounts
• Renew contracts and maintain high client satisfaction

Typical Salary: £32-55k (UK) | $55-85k (US)

Career Path: Account Coordinator → Account Manager → Senior AM → Key Account Manager → Director of Accounts

Why This Role is AI-Resistant: Success depends on trust-building, relationship management, understanding client politics, and providing personalized strategic guidance.

Endorsement Pricing: Distinguished £249

[Coming Soon: 8 professionals teaching this path]

What Software Engineers Do:

• Design, build, and maintain web applications and systems
• Write clean, efficient code in languages like JavaScript, Python, Java
• Collaborate with designers and product managers to implement features
• Debug issues, write tests, and optimize performance
• Participate in code reviews and architectural decisions

Typical Salary: £45-85k (UK) | $90-160k (US)

Career Path: Junior Engineer → Software Engineer → Senior Engineer → Staff Engineer → Engineering Manager/Principal

Why This Role is AI-Resistant: AI assists with code generation, but system design, architecture decisions, debugging complex issues, and understanding business context require human expertise.

Endorsement Pricing: Distinguished £499

[Coming Soon: 16 professionals teaching this path]

What Content Strategists Do:

• Develop content strategies aligned with business goals
• Create compelling written content (blogs, case studies, web copy, emails)
• Optimize content for SEO and user engagement
• Manage editorial calendars and coordinate with stakeholders
• Analyze content performance and iterate based on data

Typical Salary: £30-50k (UK) | $55-80k (US)

Career Path: Content Writer → Content Strategist → Senior Strategist → Content Lead → Head of Content

Why This Role is AI-Resistant: While AI generates text, authentic brand voice, strategic positioning, understanding audience psychology, and creative storytelling remain distinctly human.

Endorsement Pricing:  Distinguished £199

[Coming Soon: 11 professionals teaching this path]

What Operations Managers Do:

• Oversee day-to-day business operations and workflows
• Optimize processes to improve efficiency and reduce costs
• Manage teams, resources, and budgets across departments
• Implement systems and tools to streamline operations
• Analyze performance metrics and identify improvement opportunities

Typical Salary: £40-65k (UK) | $70-110k (US)

Career Path: Operations Coordinator → Operations Manager → Senior Ops Manager → Director of Operations → COO

Why This Role is AI-Resistant: Requires adaptive problem-solving in complex environments, managing people and politics, handling unexpected crises, and making judgment calls with incomplete information.

Endorsement Pricing: Distinguished £249

[Coming Soon: 10 professionals teaching this path]

 What Financial Analysts Do:

• Analyze financial data to support business decisions and strategy
• Build financial models, forecasts, and budgets
• Evaluate investment opportunities and assess financial risks
• Prepare reports for management and stakeholders
• Monitor market trends and competitor performance

Typical Salary: £35-60k (UK) | $65-95k (US)

Career Path: Junior Analyst → Financial Analyst → Senior Analyst → Finance Manager → FP&A Director

Why This Role is AI-Resistant: AI handles calculations, but interpreting financial data in business context, understanding market dynamics, strategic recommendations, and stakeholder communication require human expertise.

Endorsement Pricing: Distinguished £299

[Coming Soon: 9 professionals teaching this path]

 What Supply Chain Managers Do:

• Coordinate procurement, logistics, and inventory management
• Build relationships with suppliers and negotiate contracts
• Optimize supply chain processes to reduce costs and improve efficiency
• Manage disruptions and develop contingency plans
• Forecast demand and ensure product availability

Typical Salary: £38-62k (UK) | $65-100k (US)

Career Path: Supply Chain Coordinator → SCM Specialist → Senior Manager → Supply Chain Director → VP Supply Chain

Why This Role is AI-Resistant: Relationship management with suppliers, navigating geopolitical complexities, crisis management during disruptions, and strategic decision-making require human judgment.

Endorsement Pricing: Distinguished £249

[Coming Soon: 8 professionals teaching this path]

 What QA Professionals Do:

• Test software applications to identify bugs and usability issues
• Create test plans, test cases, and testing strategies
• Perform manual and automated testing across platforms
• Document defects and work with developers to resolve issues
• Ensure products meet quality standards before release

Typical Salary: £30-55k (UK) | $55-90k (US)

Career Path: QA Tester → QA Engineer → Senior QA → QA Lead → QA Manager

Why This Role is AI-Resistant: While AI can automate tests, understanding user experience, edge cases, critical thinking about potential failures, and exploratory testing require human insight.

Endorsement Pricing: Distinguished £299

[Coming Soon: 12 professionals teaching this path]

 What Business Analysts Do:

• Gather and document business requirements from stakeholders
• Analyze processes and identify opportunities for improvement
• Bridge communication between business teams and technical teams
• Create specifications, user stories, and process flows
• Support implementation and change management

Typical Salary: £35-58k (UK) | $65-95k (US)

Career Path: Junior BA → Business Analyst → Senior BA → Lead BA → Product Owner/BA Manager

Why This Role is AI-Resistant: Success requires stakeholder management, eliciting unstated needs, navigating organizational politics, and translating business problems into solutions deeply human skills.

Endorsement Pricing: Distinguished £249

[Coming Soon: 9 professionals teaching this path]

 What Social Media Managers Do:

• Develop and execute social media strategies across platforms
• Create, schedule, and publish engaging content
• Monitor social conversations and engage with communities
• Analyze performance metrics and optimize content strategy
• Manage social advertising campaigns and influencer partnerships

Typical Salary: £28-48k (UK) | $45-75k (US)

Career Path: Social Media Coordinator → Social Media Manager → Senior Manager → Head of Social → Director of Digital

Why This Role is AI-Resistant: AI assists with scheduling and analytics, but understanding cultural trends, brand voice, crisis management, authentic community engagement, and creative strategy require human touch.

Endorsement Pricing: Distinguished £199

[Coming Soon: 14 professionals teaching this path]

What Learning & Development Professionals Do:

• Design and deliver training programmes for employees
• Assess skills gaps and development needs across organization
• Create learning materials, courses, and workshops
• Measure training effectiveness and ROI
• Support career development and succession planning

Typical Salary: £32-55k (UK) | $55-85k (US)

Career Path: Training Coordinator → L&D Specialist → Senior L&D → L&D Manager → Head of Learning

Why This Role is AI-Resistant: Built on understanding adult learning psychology, facilitating workshops, coaching individuals, adapting to learning styles, and building organizational culture—inherently human work.

Endorsement Pricing:

Distinguished £199

[Coming Soon: 8 professionals teaching this path]

 What Cybersecurity Professionals Do:

• Protect organizational systems, networks, and data from cyber threats
• Monitor security alerts and respond to incidents and breaches
• Conduct vulnerability assessments and penetration testing
• Implement security policies, protocols, and access controls
• Train employees on security best practices and compliance
• Stay current with emerging threats and security technologies

Typical Salary: £45-80k (UK) | $85-150k (US)

Career Path: Security Analyst → Cybersecurity Specialist → Senior Security Engineer → Security Manager → CISO

Why This Role is AI-Resistant: AI detects patterns, but understanding attacker psychology, making risk-based decisions, navigating compliance complexities, incident response strategy, and communicating security to non-technical stakeholders require human expertise and judgment.

Endorsement Pricing: Distinguished £499

[Coming Soon: 11 professionals teaching this path]

 What Healthcare Administrators Do:

• Manage operations of medical facilities, clinics, or departments
• Oversee patient scheduling, billing, and medical records systems
• Ensure compliance with healthcare regulations (HIPAA, CQC, etc.)
• Manage budgets, staff, and resources efficiently
• Coordinate between medical staff, patients, and insurance providers
• Implement policies to improve patient care and operational efficiency

Typical Salary: £30-55k (UK) | $50-90k (US)

Career Path: Medical Receptionist → Office Coordinator → Practice Manager → Healthcare Administrator → Director of Operations

Why This Role is AI-Resistant: Requires navigating complex healthcare regulations, managing sensitive patient interactions, handling medical emergencies with judgment, coordinating diverse stakeholders (doctors, patients, insurance), and maintaining empathy in high-stress environments.

Endorsement Pricing: Distinguished £249

[Coming Soon: 9 professionals teaching this path]

 What Network Engineers Do:

• Design, implement, and maintain computer networks (LAN, WAN, cloud)
• Configure routers, switches, firewalls, and network security devices
• Monitor network performance and troubleshoot connectivity issues
• Plan network infrastructure upgrades and capacity expansion
• Implement and maintain VPNs, wireless networks, and network protocols
• Document network architecture and maintain configuration records
• Collaborate with security teams to protect network infrastructure

Typical Salary: £40-70k (UK) | $75-130k (US)

Career Path: Junior Network Engineer → Network Engineer → Senior Network Engineer → Network Architect → Director of Infrastructure

Why This Role is AI-Resistant: AI can monitor and flag issues, but troubleshooting complex network problems requires deep understanding of protocols, physical infrastructure, organizational context, and creative problem-solving. Designing networks for specific business needs, balancing security with usability, and handling emergency outages require human judgment and experience.

Endorsement Pricing:

Distinguished £399

[Coming Soon: 10 professionals teaching this path]

 What Technical Writers Do:

• Create clear documentation for software, products, and processes
• Write user guides, API documentation, help articles, and tutorials
• Collaborate with engineers and product teams to understand features
• Organize complex information into accessible formats
• Maintain and update documentation as products evolve

Typical Salary: £32-55k (UK) | $60-95k (US)

Career Path: Junior Technical Writer → Technical Writer → Senior Writer → Documentation Lead → Director of Documentation

Why This Role is AI-Resistant: AI generates text, but translating technical complexity into clear language for specific audiences, understanding user needs, and strategic information architecture require human expertise.

Endorsement Pricing: Distinguished £199

[Coming Soon: 7 professionals teaching this path]

  What Cloud Engineers Do:

• Design, build, and manage cloud infrastructure on AWS, Azure, Google Cloud
• Migrate on-premise systems and applications to cloud environments
• Implement cloud security, networking, and access controls
• Optimize cloud costs and resource utilization
• Automate infrastructure deployment using tools like Terraform, CloudFormation
• Monitor system performance, reliability, and uptime
• Configure auto-scaling, load balancing, and disaster recovery
• Collaborate with development teams on cloud-native architecture

Typical Salary: £50-90k (UK) | $90-170k (US)

Career Path: Junior Cloud Engineer → Cloud Engineer → Senior Cloud Engineer → Cloud Architect → Head of Cloud Infrastructure

Why This Role is Absolutely Critical:

• Every company is moving to cloud - on-premise data centers are dying.
• Massive skills shortage - demand far exceeds supply of qualified cloud engineers.
• Cannot be fully automated - requires strategic decisions, cost optimization, security trade-offs.
• Recession-proof - companies accelerate cloud migration during downturns to cut costs.
• Certifications matter but practical experience matters more - AWS/Azure certs are valuable but employers want real-world cloud architecture experience.

Endorsement Pricing: Distinguished £499

[Coming Soon: 12 professionals teaching this path]